The Neighborhood has been around for less than year and has been making an impact everywhere. The owners Brandon and Kevin wanted the brand to stand for individuality and freedom. We believe that our juice makes a statement – we want to encourage our consumers to be bold, unafraid and unique. This line was influenced by the plight of the neighborhood kid, who rises above and finds himself. Growing up in a neighborhood, a few key principals are instilled in you; trust, family and respect. We wanted to bring these principles to life by creating flavor profiles that we believe can give our consumers the experience of living in OUR neighborhood.